June 07, 2017

Launching a Career in Sport Business: Everything You Need to Know

launching a career in sport business

According to the U.S. Department of Labor’s 2014 employment statistics, there are 135,790 jobs in the sport industry, and competition is stiff. So, how do you stand out from the crowd to launch your career?

Get the right education

A degree with a concentration in sports administration is an excellent first step toward a career in the industry. Sport Administration programs focus on developing the necessary competencies and skills, ranging from accounting to public relations. Because a career in sports business requires a diverse knowledge base and skill set, and because the facets of the industry are always evolving, a Sport Administration M.A., rather than an MBA, better prepares you for your future career.

The University of Miami’s Kinesiology and Sport Sciences department, for example, offers a Bachelor’s of Science in Education (B.S.ED.) and a Master’s of Science in Education (M.S.ED.) within the discipline knowns as Sports Administration. Each program orients coursework around professional development, and emphasizes leadership, organization, ethics, marketing, and legal issuesLaunching a Career in Sport Business: Everything You Need to Know

There has never been a better time to enter the field of sport business. According to Plunkett Research, the industry is presently estimated to be $1.5 trillion globally and is expected to increase by more than 7% per year over the next five years. No one really knows the economic magnitude of the global sport industry, but what we do know is that it is significant. For example, the University of Miami estimates the U.S. sport industry job growth between 2010 and 2014 to be 13%, with a decade-ending growth of 23% in 2018. Not only that, but the U.S. sport industry itself is estimated to be $73.5 billion.

University of Miami’s world-class faculty not only prepare you in the classroom or online for the intellectual demands of a career in the sport business but also supervise your field work, which provides you with hands-on, real world experience.

Get your foot in the door

At the University of Miami, students have the opportunity to gain hands-on experience in one of the most vibrant sports communities in the country. Students are required to complete internships, which are often the first step toward a job with an organization. Past internships have included opportunities with industry powerhouses such as the Miami Heat, Miami Dolphins and Miami Marlins.

Completing your Master’s degree on-campus or online means you have taken a giant step forward toward achieving your dream of working in the sport industry.

Build a network

More than ever before, building a network is a professional must. Fortunately, the University of Miami’s outstanding faculty, administrators, and staff know how crucial a network is to a successful career. 

The network you build at the University of Miami will help you showcase your talents and skills throughout your career. 50% of the current UM class works in the sport industry, which means you’ll study with people who will become part of your network. Not only that, but UM’s world-class faculty members bring their years of professional field experience into the classroom. Lastly, UM’s alumni network includes graduates of the Sport Administration program — people who want to help you succeed.

UM facilitates your growing network not only through the interactions you have with classmates, faculty, alumni, and field experience as well as through events like the UM Sports Conference. UM’s digital conferences are also available for online students who cannot attend local events.

Brand yourself

The sport industry is a diverse field. Branding yourself is one significant way you can establish yourself. In addition, given the competitive field, developing your brand allows you to stand out from the crowd.

The sports administration programs at the University of Miami focus on strengthening both personal and organizational brands. You’ll learn how to use social media to speak to your strengths and professional goals. You can also learn from experts such as Professor Windy Des and Alicia Jessup, who were recently recognized as top influences in the sport business profession.

The possibilities of leveraging social media into career success are virtually endless. Social media is not a novelty, but a necessity in any successful marketing strategy.

A career in the sport industry is exciting, challenging, and rewarding. Making sure you’re as prepared as possible turns your dream into reality. That’s why University of Miami’s graduate programs in Sport Administration should be the first step. To find out more, call the advisors toll free on 800-411-2290 or visit the site for more information.